Stream Companies is hiring a Paid Search Strategist in West Chester, Pennsylvania. This is a full-time, on-site position responsible for developing and managing paid search strategies, launching new programs, optimizing PPC performance, analyzing campaign and site analytics, managing PPC budgets, forecasting performance, and maintaining client relationships.
The role includes understanding client products, competition, industries, marketing objectives, and business goals; analyzing performance data for reporting; managing paid search budgets; coordinating project and launch plans; supporting paid-channel testing; identifying performance issues and optimization opportunities; monitoring industry trends and best practices; working with automotive OEM guidelines for applicable accounts; maintaining relationships with search engines; and supporting the Finance Department with billing and search-engine invoicing.
Requirements include a four-year college degree or equivalent work experience and 3+ years of paid search engine marketing experience, with agency experience preferred. Advanced PPC knowledge, including product listing ads, dynamic search, landing-page testing and optimization, Google Analytics, data analytics, forecasting, Microsoft Excel and PowerPoint, strategic thinking, communication, presentation, and cross-functional collaboration are required.
Benefits will be disscussed during interview.
Stream Companies is a full-service, fully integrated advertising and marketing agency providing strategic planning, creative development, media planning and buying, digital marketing, SEO/SEM, analytics, technology, and integrated marketing solutions... Read More
